Categorized | Domain Name Auctions

Live ROTD NamesCon Auction Results

Posted on 23 January 2017 by Andrei

I’m watching the auction via NameJet as we speak and thought it would be a good idea to post the live results here. Maybe some of you aren’t NameJet users or perhaps issues such as a poor Internet connection are preventing you from watching the auctions. I’ll update this post as often as I can, you can refresh it if you want to be kept up to date or you can of course just drop by later and see the final results 🙂

Here they are: – $2,200 – $1,500
TI.TV – $4,050 – $4,100 – $3,400 – $2,300 – $8,500 – $1,200 – $3,400 – $6,000 – $3,750 – $1,700 – $1,900 – $1,400
Domain.Company – $1,200 – $23,000 – $2,000 – $4,000 – $48,000 – $2,500 – $10,000 – $250,000 (reserve not met)
Travel.Agency – $3,000 – $2,000 – $15,000 (turns out this one sold, initially thought it didn’t) – $6,500 – $199,999 (reserve not met) – $42,000 – $21,000 – $14,000 – $1,700 – $46,000 – $5,000 (turns out the reserve wasn’t met) – $35,000 (reserve not met) – $4,000 – $40,000 (reserve not met) – $2,300 – $290,000 – $100,000 (initially thought the reserve wasn’t met, turns out it was) – $800,000 (reserve not met)
RN.TV – $5,000 – $8,000 (turns out the domain has in fact been sold) – $2,900 – $1,010,000 (reserve not met; the lot included,,,, and!) – $55,000 – $3,000 (reserve not met) – $6,500 – $40,000 (reserve not met) – $5,500 – $60,000 (reserve not met) – $19,000 – $11,000 – $4,100 (turns out the reserve wasn’t met) – $508,000 (reserve not met) – $66,500 – $5,500 – $25,000 (reserve not met) – $2,500 – $7,000 (turns out this one ended up being sold)
DV.TV – $4,500 – $9,000 (turns out this one ended up selling) – $6,500 – $75,000 (reserve not met) – $6,500 – $8,500 – $21,000 (turns out this one actually sold, thought it didn’t) – $14,000 – $75,000 (reserve not met) – $3,900 – $50,000 (reserve not met) – $3,102 (turns out the reserve wasn’t met) – $80,000 (reserve not met) – $4,000 – $75,000 (thought this one didn’t sell, turns out it did the owner emailed me to let me know the domain didn’t sell) – $5,000 – $65,000 (initially thought the reserve wasn’t met, turns out the name ended up selling) – $1,900 – $14,000 – $4,000 (turns out the reserve wasn’t met) – $7,000 – $1,700 – $2,000 – $11,000 – $70,000 (this one was sold as well, I’ve initially listed it as “reserve not met”) – $2,000 – $30,000 (reserve not met) – $4,000 – $3,000 – $35,000 (reserve not met) – $2,500 – $6,500
89.TV – $9,000 – $40,000 (reserve not met) – $17,000 – $58,000 (reserve not met)
Silver.Club – $1,500 – $40,000 I think (reserve not met) – $2,500
Business.Broker – $3,000 – reserve not met, missed the high bid – $600 – $100,000 (reserve not met) – $3,500 – $26,000 – $8,000 – $4,000 – $29,000 (reserve not met) – $12,500 – $30,000 – $6,500 – $29,000 – $5,000 – $12,000 – $1,500 – $27,000 (reserve not met) – 3,000 – $6,500 (reserve not met) – $1,000 – $3,300 – $40,000 I think (reserve not met) – $1,500 – $45,000 I think (reserve not met) – $3,500 – $2,750 – $2,600 – $3,500 – $2,250 – $8,000 – $5,000 – $4,000 – $25,000 (reserve not met) – $5,500 – $3,500 – $2,000 – $1,900 – $1,500 – $400 – $5,200 – $3,500 – $700 – $1,700 – $5,000 (reserve not met) – $3,250

Same day edit: That’s it guys!

If my numbers are correct, the grand total is $1,109,856 (turns out I was wrong, it’s closer to $1,500,000, as per my “next day edit”) in sales. I followed the auctions closely, so I think this number is pretty accurate but then again, it might not be 100% accurate.

Now sure, deals can still be reached after the auction ended, so the previously mentioned number is by no means definitive at this point.

The biggest sale was at $290,000 and other than that, there were no blockbuster sales unless of course more deals end up being reached. All in all though, I think the auction did well, with 106 (actually 111, as I’ve missed a few sales, see the “next day edit” for more details) out of 143 domains selling. I for one would much rather see an auction like this than an event with just a couple of blockbuster sales and then crickets 🙂

A preliminary analysis (it’s 5:30 am over here, so yeah… don’t expect me to say something brilliant, I’m doing my best haha) would be this:

1) one word dot coms and short domains fetched prices I consider fair; not too high, not too low

2) some of the lower value dot coms fetched surprisingly high prices, congrats to the sellers and to the auction organizers!

3) new gTLDs had a ridiculously poor performance; I for one am not surprised because as I kept repeating obsessively on DomainingTips, there are greener pastures for domainers than new g’s; with so many better assets to invest in, why bother with new gTLDs?

Next day edit: it seems some domains that thought didn’t sell actually had their reserves met and the same way, some names that I thought sold actually didn’t.

The names that actually had their reserves met are: – $100,000 – $75,000 the owner emailed me to let me know the domain didn’t sell – $65,000 – $70,000 – $15,000 – $8,000 – $7,000 – $9,000 – $21,000

The ones I thought sold but didn’t are: – $5,000 – $4,100 – $3,102 – $4,000

All in all, it turns out 111 110 out of 143 domains sold, a sell-through rate of 77.6% 76.9% .

Also, the grand total is now close to $1,500,000 which is also very good IMO. Again, I always prefer events which generate high sell-through rates over events which generate blockbuster sales but very low sell-through rates.

Another edit: the owner of emailed me to let me know the domain didn’t sell

14 Comments For This Post

  1. Leonard Britt Says:

    Travel.Agency sold for close to $10k about ten months ago. This time it sold for $3k. Not a good flip but didn’t this name have a premium renewal as well?

  2. Andrei Says:

    @Leonard: $499/year if I’m not mistaken

  3. Rajesh Says:

    Does not seem that all the hoopla and hype came to fruition with those final prices..

    As for the new Gtld prices… Hmmmm Not really a positive sign.. Would be hard for he cheer squad to be cheering those prices.. Make they will need their own ‘Alternative Facts’

    Travel.Agency – going backwards in price very fast… Will it be under under <$1000 in another year????

  4. Andrei Says:

    @Rajesh: to be honest, I think the prices are on the high side.

    I’ve been targeting a handful of these, placed bids on two and won zero 🙂

    Now sure, I tend to be a more aggressive buyer than most (as in I’m a cheap bastard) but still, I think prices were pretty high. The grand total may not be spectacular but that’s because they didn’t have any blockbuster sales. There was at $290,000 and that’s about it.

    Blockbuster sales are outliers and in my opinion, not indicative of the health of an auction event. I’d much rather see an auction like this one where 106 out of the 143 lots sold than an auction with two $1,000,000 blockbuster sales and then crickets 🙂

    I think the lot might just end up selling too because the domains in that lot ( +,,,, and are truly spectacular. If the seller is motivated to make a deal, I think he can move them.

  5. Tony Says: and were the best buys imo. I sneaked in at the end and grabbed for a cheap price too probably from auction fatigue.

    Andrew Rosener bought at Godaddy auctions last year for $2600. It sold for $300 less at Namescon. Reaffirms my belief that Godaddy is the best platform.

  6. Andrei Says:

    Sorry, it was that sold for $290k and not, my bad.

  7. Andrei Says:

    @Tony: I was close to bidding on as well. I could see it turned into a site with “legit” advice for teenagers. As in advice from psychologists and what not.

  8. Rajesh Says:

    Andrei… yes personally I agree with you on the prices.

    I just thought they would be even higher.

    Why I am surprised… In recent month the prices in the Auctions have been crazzzzzzzy and thru the roof.. I too have not been even in the game on most Auctions.

    I thought that maybe that crazzzy trend would flow into the namescon auction.

  9. Andrei Says:

    @Rajesh: the “not blockbuster names but solid nonetheless” one word dot com prices were roughly where I would have expected them to be. Which is why I didn’t buy any, since I’m a bargain hunter rather than a deep pocketed “buy and hold”-type investor 🙂

    Some of the lower quality dot coms fetched very high prices which left me scratching my head. I’d definitely be thrilled with some of the prices as a seller.

    New gTLDs however have performed downright miserably. Something those who read DomainingTips should have expected, as I’ve been telling people for a long time that new g’s are just not the place to be for domainers.

  10. Web Hosting Jobs Says:

    New domains suck for resellers and for development.

  11. Ron Says:

    I think the lower quality prices got action, from bidders who didn’t want to sit there for 3 hours with nothing to show for it. They wanted to get in on the auction.

    It was the same main aftermarket guys who were bidding in the auction all the same.

    All these names have been readily available any day of the week direct from the source, nothing new here.

    I think it is just a filler for the show, I can find better names for sale in the exchanges at better prices any day of the week.

  12. Anunt Says:

    They should have auctioned off at the end…
    Two drunk bastards would have had a bidding war thinking it was a .com

  13. Phil Says:

    The gtld’s had a very poor selection of names this year verse last year … The guys with good names didn’t try and force a developing market with a bunch of reseller .com advocates . I think saying the new G’s had a a poor showing is a biased comment .. The names for the most part were very bland , and they still had bids as high 25k like what would have been bid up to..

  14. domo sapiens Says:

    They are SOLD when they are actually paid for.
    Just as Hundreds if not thousands of Namebio’ reported-sales never get completed.
    I guess accuracy never sets well with domainers…